Some ask "Why did you start a new business instead of purchasing a Franchise?" Well the answer is easy for me. I wanted to personalize my care for seniors. A franchise would have been easier but I needed to create my own program. I watched in horror many times as seniors were verbally abused, told by their Personal Care Aides that they “weren’t allowed” to do certain things and basically not provided the care they really needed. Being so compassionate about seniors, I knew I had to create a program (my own program) that would address the concerns and care of senior citizens. I needed to meet each family and talk to them about their loved ones care. I needed to hire all my own employees to see if they were qualified and committed to providing the best possible care to my clients, not just working to get a paycheck.
I started taking care of seniors as my own personal ministry two years ago. I was a non paid Personal Care Aide so I know what is involved in taking care of the elderly. I volunteered my time to visit elderly people. I found that after so many people had referred me to others, I couldn’t keep up with the schedule. I started my business with $1000.00 and a dream. I haven’t looked back since. I don’t make millions of green dollars, but I feel like a million bucks every time a senior citizens says “I thank God for you” that’s a feeling money can’t buy!
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Power to you! That's what I call having a heart!
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